This leaves Horror fans with very few options when it comes to indulging their desire for the genre on a cinema screen. Enter Jason Blum. In a relatively short period of time, Blum has created a catalogue of low-budget horror films that operate in the M to MA rated space here in Australia and the PG-13 to R rated space in the United States. It's hard to believe that since 2007, when Blum helped produce the first PARANORMAL ACTIVITY, he has either produced or executive produced 52 films. That's 52 films in 8 years; most of which have been in the Horror genre in some shape or form. Blumhouse Productions have become so synonymous with the genre that the major studios all work closely with Blum to secure the distribution rights for properties built around his production model. The reason for this is simple. Blum makes sure that films either developed in-house or outside productions brought in under his tent can be made cheaply and quickly. With the right marketing, a studio can distribute one of Blum's films and get a cut of the ticket income with very little financial risk.